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Interactive Exhibit Designs: How To Create A Memorable Trade Show Experience Marketing Articles | December 12 Black Marlon Mack Jersey , 2011
For a truly exceptional exhibit design, consider incorporating interactive elements into your next display. Product demonstrations, presentations, and games can help increase traffic to your booth and create a memorable experience for attendees.
After hitting the trade show circuit for several consecutive years, you quickly learn that using the same exhibit design year after year does little to make your company stand out from the crowd. Even worse Black Tarell Basham Jersey , if your staff is bored with the same old display, their lack of enthusiasm will certainly come across to the attendees who visit your booth. After all, how can you expect them to get excited about your booth if your staff isn't energized and enthusiastic? That's why it definitely pays to seek innovative, fresh trade show booth design ideas to take your marketing campaign to a higher level. One of the most effective ways to infuse a little excitement into your exhibit is to incorporate interactive elements when conceptualizing your exhibit design. Attendees want to be wowed. After being on their feet all day long, visiting countless booths and listening to an endless stream of sales pitches Black Quincy Wilson Jersey , they may be fatigued and less receptive to your product by the time they reach your booth. So capture their attention with a fun game, presentation, or demo and they will soon be lining up to hear about your product!
Create a Hands-On Experience
When consumers make a purchase, either large or small, it's only natural that they want to try the product before buying. The first step in developing an interactive display is to come up with trade show booth ideas that allow attendees to experience firsthand what your company has to offer. If you're selling a food product Black Malik Hooker Jersey , give out free samples. For companies specializing in electronics or appliances, set up stations where attendees can actually give it try. Whatever you're selling, the key is to find a way for the customer to get a true sense of what the product is all about, while also feeling like a part of the experience themselves. When developing your next exhibit design, consider a layout that includes stations or areas designed specifically for product trial and demonstration.
Wow Your Audience With A Live Presentation
No matter the setting Black Tyquan Lewis Jersey , most people love to be entertained - whether at a movie theatre or a trade show! Consider staging a live performance or demonstration to capture the attention of attendees. When it comes to trade show booth ideas, communicating your brand message through a professional, yet entertaining, presentation is a sure bet to increase traffic to your display. For example, if your company sells a food product or appliance Black Kemoko Turay Jersey , plan a cooking demonstration with audience participation. If you feel uncomfortable performing in such a setting, hire a professional and save your energy for face-to-face interaction with potential customers, before and after the presentation.
Incorporate A Game Station Into Your Exhibit Design
When the time comes to create your next trade show booth, design ideas will likely be flying at you from all directions. And while it may be hard for the entire team to agree on every aspect of the exhibit design, one thing is for sure - an entertaining game with fun prizes or incentives is generally an outstanding method of generating buzz around your display. Best of all Black Braden Smith Jersey , many games can now be customized to include your brand message, including colors, designs and logos. From a simple prize wheel to an over-the-top video game station, games are sure to provide attendees with a memorable experience and hopefully, a positive lasting impression of your company!
Article Tags: Trade Show Booth Black Darius Leonard Jersey , Trade Show, Exhibit Design, Show Booth
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